N° 001
Consulting Practice
Region
Calgary to Worldwide

A small practice
for companies that
take themselves
seriously.

/ Statement

We design, build, and finish the work before the meeting begins. The deliverable is the pitch.

I  ·  Approach/ II  ·  Selected Work/ III  ·  The Practice/ IV  ·  Engagements/ V  ·  Contact/ VI · §The Studio Floor · by invitation only/ By Appointment Only/ Calgary to Worldwide/
Chapter I
Approach

We work in four short movements.

  1. Read

    We study a brand the way a critic studies a body of work. What it says it is, what it actually is, and the distance between the two.

  2. Build

    We build the version that should exist. Not a deck about the version that should exist. The thing itself, on a real URL, in 72 hours.

  3. Show

    We arrive with a laptop. We open the link. We don't speak for the first thirty seconds.

  4. Deliver

    The mockup becomes a finished site. Photography, copy, deployment, training. The account is in the client's name from day one. Then we leave.

A note from the practice

The world has enough presentations.
It has enough discovery calls.
It has enough retainers
that produce nothing
anyone can hold.

We make the thing. We finish the thing. Then we hand the thing over and walk back to the studio.

Chapter II
Selected Work

First, the commissions. Then, the studio.

Two registers. Above, the practice's commissioned work, live and in the world. Below, the studio commissions: brand worlds developed independently to demonstrate range, available on request as case-study briefs.

Commissioned Work
The Falkland Stampede 106th annual, live on the morning of the event
Falkland Stampede
Falkland, BC · May 2026
Commissioned Work
N° 001
/ Heritage Event and Hospitality

Falkland
Stampede

The 106th annual stampede, established 1919. WordPress dead on Wednesday afternoon. Editorial Netlify site live on Thursday before gates. Day-aware ticker, sponsor marquee, gallery lightbox, jukebox, Search Console verified. The first commissioned engagement of the practice.

Direction
Dark editorial, Cinematic
Output
Site, Live ticker, Photo program
Time
24 hours, gates to gates
Client
Falkland Community Association
Live at thefalklandstampede.ca →
From the Studio
Murmur
Tokyo · Late Hours
From the Studio
N° 001 / IV
/ Hospitality: Listening Bar

Murmur

A late-hours listening bar in Shibuya, conceived as an editorial publication that happens to serve drinks. Each visit is a "side." Each track in the program is annotated like a liner note.

Direction Editorial bar manual
Output Brand · Site · Print Program
Time A weekend in studio
/ Architecture: Practice

North Field

A boutique architecture firm working in the prairies. Brand built around the field condition: precise lines, vast white space, cardinal-direction wayfinding, the architecture revealed only by what surrounds it.

Direction Field condition
Output Identity · Site · Project Atlas
Time Three days in studio
From the Studio
N° 002 / IV
Fauna
Natural Wine Importer
From the Studio
N° 003 / IV
/ Beverage: Importer

Fauna

A natural-wine importer with a French-poetry sensibility. Each label hand-illustrated. Every cuvée named for an animal that drinks at dawn. Print-first identity, web second.

Direction Hand-illustrated poetry
Output Identity · Labels · Site · Catalogue
Time Five days in studio
/ Object: Independent Watchmaker

Hours

An independent watchmaker producing twelve pieces a year. The brand built as a horological journal, each piece annotated with the maker's notes, the time of year of finishing, and the previous owner if applicable.

Direction Horological journal
Output Brand · Site · Owner Manual
Time A weekend in studio
From the Studio
N° 004 / IV
Chapter III
The Practice

A small office, by appointment.

I From CAD 5,500

Catalyst

A single page, finished and live. Built first, shown second. The fastest way to see what we mean.

What success looks like: a single page that makes the introduction for you.

3 to 4 weeks · By appointment

II From CAD 12,000

Composition

A complete site. Photography, copy, deployment. Every page in considered alignment with the next.

What success looks like: a site that turns curiosity into a meeting.

6 to 10 weeks · Limited slate

III From CAD 22,000

Atelier

The full build. Identity, voice, system, launch. The version of the brand that should have existed all along.

What success looks like: a brand and system that lets your team ship without diluting the precedent.

10 to 14 weeks · Two slates per quarter

Engagements are illustrative · Each commission is shaped to fit

Chapter IV
Contact

Begin a conversation.

We accept a small number of commissions each quarter. If your work is the kind that deserves more than what's currently representing it, please write.

We respond personally to every letter. Same day, where possible.

Studio
Calgary · Vernon
Western Canada
Direct
hello@nztconsulting.ai
Hours
By appointment only
Monday to Thursday